Early Renderings
Final Images
THX trailers have wowed movie going audiences for more than two decades and have become synonymous with great entertainment experiences. The storyline for Amazing Life provided a fun and entertaining way to demonstrate the power and performance of a THX Certified Cinema’s surround sound and projection system, while getting audiences excited for the feature presentation.
Amazing Life explores the lives of photo-realistic organisms growing from a metallic surface. As the story unfolds, the organisms grow to cover the surface of the metal, with each one communicating through their own unique sound. These sounds build upon each other, becoming more harmonious, and eventually culminate into the THX Deep Note crescendo. A final panning shot reveals the metallic surface to be the THX logo covered by these vibrant, living, musical creatures.
To create the trailer, THX turned to veteran composer, Marco d'Ambrosio, to design the more than 160 sound tracks featuring voices of “Speaker Flowers,” “Helicopter Plants” and other unique organisms. The final mix was completed at Lucasfilm’s Skywalker Sound under the direction of d’Ambrosio and award-winning re-recording mixer, Gary Rizzo.
The creative and visual effects were led by Eyestorm Productions, with contribution from Joseph Minadeo. Eyestorm Productions is a Venice Beach creative production company founded by former Lucasfilm artists, Kyle Ruddick and Michael Klima.
THX has teamed with 20th Century Fox, Blue Sky Studios and the stars of Horton Hears a Who! to create a new THX trailer featuring the characters from the beloved Dr. Seuss book and upcoming feature film. The trailer’s cast includes Horton voiced by Jim Carrey, and the Mayor of Who-Ville voiced by Steve Carell, and of course THX Deep Note.
Horton Hears a Who! is about an imaginative elephant named Horton who attempts to prove that a tiny speck of dust is actually a microscopic world called Who-ville. Horton is the only character that can hear the inhabitants of Who-ville as they call for help. The filmmakers used this plot to help build the trailer’s theme, playing off of the familiar THX tagline “The Audience is Listening” and THX Deep Note audio mark.
"THX trailers have become fan favorites and pop culture icons, known around the world for delivering incredible entertainment experiences," said Jamie Hamilton, executive director of feature film promotions at Fox. "Partnering to develop a THX trailer offers movie-goers a sneak peak at some of the Horton characters and the storyline, while delivering a high impact surround-sound and visual experience that THX fans have grown to love."
See both of these THX trailers at a THX Certified Cinema near you!