The What and Why of Artistic Intent

When making a movie, the director is more than just a manager of the hundreds of people involved in the process. It’s their vision that drives the look, feel, and tone of a movie. In the end, all decisions about what you see on screen are up to them (ideally). The possibilities are infinite. Take Stanley Kubrick’s 2001: A Space Odyssey, for example. This film was shot in the ultra-wide 2.20:1 aspect ratio. Engineered to be seen on a big screen, each shot is filled with plenty to see in every part of the frame. On all televisions, this film has black bars at the top and bottom of the screen. If you adjust your TV to remove the black bars, the sides of each shot are lost – by up to 20%, and you are missing out on aspects of the image that Kubrick intended you to see.

Tips for a Spectacular Super Bowl Setup

It’s the TV spectacle of the year. No other single event lends itself so perfectly to a party centered around a big screen. Whether your Super Bowl planning involves one TV or multiple TVs, big screens or little, we’ve put together some helpful tips to make sure everything gets set up correctly for game day.

THX Media Director – Simplifying the Home Theater Experience

It’s a sad fact, but most people never adjust their televisions. Think of it, countless settings left in their default positions, the performance of the system never reaching its full potential. If simple menus settings are never adjusted, there is little chance that other aspects of the system are setup correctly. From aspect ratios to surround modes, a potentially amazing A/V system crippled to a fraction of its would-be self.

The Next Leap Forward in Audio

You know that “Sweet Spot” in your sound system experience that’s usually isolated to one seat? What if we could expand that sweet spot to your entire couch or even your entire room?
That’s what’s possible, and more, with THX’s latest technologies being revealed at CES 2011. THX has introduced a concept speaker system [...]